Andy Bara
Elite Croatian Transfer Operator
Spain/Croatia €260mm
Key Facts
Nationality/residence: Croatia – Spain (agency address in Madrid)
Also known as: Endi Bara
Date of birth: December 1982
FIFA Agent Licence: Licensed FIFA Agent
Primary agency / company: Niagara Sports Company
Job Title: Football Intermediary / Player Agent
Client capacity: Large roster via agency platform
Players – Total market value: 85+ (35+ 1st tier) – €260mm
Languages: Spanish, English, Croatian/Serbian/Bosnian, Italian, French
Base Locations: Madrid, Spain – Balkans/Spain corridor
Specialisms: Elite transfers and career management; Spain ↔ Balkans pathway; multi-league dealmaking
Email: jlillo@niagarasportscompany.com
Phone / WhatsApp: +34 628 248 738
Website / Socials:
Website: https://www.niagarasportsteam.com/
Instagram (Niagara): https://www.instagram.com/niagarateam/
About Andy Bara
Andy Bara is a Croatian football agent and former professional footballer, closely associated with Niagara Sports Company and best known for elite, cross-border transfers tied to Spain and Central Europe. After ending his playing career early, he transitioned into representation and launched his agency work in 2011. A defining early move credited to him is bringing teenage Dani Olmo from FC Barcelona’s system to Dinamo Zagreb, a transfer that helped build his reputation for spotting and executing high-upside pathways.
Niagara later scaled into a multi-country roster with clients across top European leagues and a nine-figure aggregate market value. Bara is strongly linked with elite names including Dani Olmo, Pavel Šulc, Joan Garcia and Álvaro Morata, and Niagara’s public positioning highlights end-to-end transfer management supported by a wider specialist team (scouting, performance, medical, marketing). In a recent industry interview, Bara described work at the very top end of the market, including helping CAA Stellar’s Joshua and Jonathan Barnett with Spain-side contacts during Gareth Bale’s move to Real Madrid, and also how they helped him getting into agency world.
Highlights:
Deal execution across Spain and the Balkans, with elite-client visibility
Top-end collaboration mindset with major-agency counterparts
Strong youth-to-elite pathway work (Olmo case as early flagship)
Agency infrastructure blending representation with concierge-style support
Career Snapshot
Origin story: Former defender who moved into representation and grew Niagara Sports Company in the early 2010s.
Milestones:
2011 – Started agency operations; later credited with bringing Dani Olmo to Dinamo from Barcelona’s academy
2024 – Dani Olmo joins FC Barcelona
2025 – Pavel Šulc joins Olympique Lyon
2025 – Álvaro Morata joins Como 1907
Network strengths: Spain (Madrid base) and Balkans/CEE, with multi-league coverage via Niagara roster.
Support Team / Partners
Juanma López – lead agent alongside Andy Bara
Wider Niagara support staff – scouts, trainers, medical, marketing, management
Client Roster
Top players and talents (current)
Dani Olmo (FC Barcelona) – 07.05.1998
Joan García (FC Barcelona) – 04.05.2001
Pavel Šulc (Olympique Lyon) – 29.12.2000
Rodrigo Zalazar (SC Braga) – 12.08.1999
Lovro Majer (VfL Wolfsburg) – 17.01.1998
Roberto Fernández (RCD Espanyol) – 03.07.2002
Toni Fruk (HNK Rijeka) – 09.03.2001
Álvaro Morata (Como 1907) – 23.10.1992
Mikayil Faye (US Cremonese) – 14.07.2004
Šimun Hrgović (HNK Hajduk Split) – 20.03.2004
Coaches/Staff represented (if any): (H3)
Albert Riera (NK Celje) – Manager
Cosmin Contra (Al-Arabi SC) – Manager
Notable former clients: (H3)
Marcelo Brozović – referenced as a player Bara has represented
Notable Deals Led by Andy Bara
Dani Olmo: FC Barcelona academy → Dinamo Zagreb (early flagship pathway move)
Dani Olmo: RB Leipzig → FC Barcelona (2024)
Pavel Šulc: FC Viktoria Plzeň → Olympique Lyon (2025)
Álvaro Morata: move to Como 1907 (2025)
Gareth Bale: Tottenham Hotspur → Real Madrid (support role via Spain-side contacts, per Bara’s account)
Track Record (last 3 seasons)
Total transfers completed: Niagara operates a large roster with continuous moves across leagues
Deals ≥ €10m: Regular exposure through multiple high-value clients
Clients in top-5 leagues: Active clients across LaLiga, Serie A, Ligue 1, Bundesliga
National team clients: Multiple senior internationals across the roster
Renewal/extension deals: Not consistently public across the roster
Aggregate client market value: €260mm
Fees shown are indicative estimates (not official).
Compliance & Accreditation
FIFA licensing runs via the FIFA Agent Platform; a public licence ID/year for Andy Bara was not located.
Testimonials
Bara has publicly described his involvement in top-end market operations and collaboration with major-agency counterparts.
Press, Awards & Recognition
Featured in industry profiling on deals and market approach
Regularly profiled in Croatian media as a leading transfer operator and head of Niagara’s platform
