MRH Football Agency
Spanish Talent Pathways

Spain

€27mm

Key Facts

Also known as: MRH Fútbol; MRH Futbol 2010 SL (historic company)
Founded: 2010 (MRH Futbol 2010 SL incorporated December 2010; MRH Football Agency SL active since 2022)
Headquarters: Madrid, Spain
Players: 35 (1st tier: 8) – Total market value: €27mm
FIFA/FA registration: Spanish-licensed intermediaries José Redondo and Gema Fernández
Languages: Spanish, English
Regions covered: Spain, wider Europe (Portugal, Greece), Middle East / Gulf (Qatar)
Email: info@mrhfutbol.com
Instagram: https://www.instagram.com/mrh_footballagency
X: https://x.com/MRHFutbol

About

MRH Football Agency is a Madrid-based player representation and consultancy boutique that has been operating in Spanish professional football for roughly two decades, originally through MRH Futbol 2010 SL and now via MRH Football Agency SL.

The agency focuses strongly on youth development and “360° footballer” support, combining career planning, physical preparation, academic guidance, legal advisory and marketing. MRH has built its reputation by placing academy talents from clubs like Real Madrid and Real Valladolid into professional environments and by managing careers of La Liga and top-flight players in Spain and abroad, including recent moves to the Qatari Stars League and Primeira Liga.

Key People

• CEO/Founder:

  • José Redondo – Founder, CEO & licensed intermediary; long-time administrator of MRH’s corporate entities and public face of the agency.

• Managing Director / Head of Football:

  • Gema Fernández – Executive Director & licensed intermediary; manages daily football operations and leads the football department.

• Licensed agents:

  • José Redondo – Owner, Spanish-licensed intermediary.

  • Gema Fernández – Executive Director, Spanish-licensed intermediary.

Client Roster

(Client roster sections list: full name, current club in brackets, date of birth)

Top players and talents (current):

• Joselu (Al-Gharafa SC) – 27 March 1990

• Abel Bretones (CA Osasuna) – 21 August 2000

• Sergio Carreira (Celta Vigo) – 13 Otober 2000

• Fernando Calero (RCD Espanyol) – 14 September 1995

• Youssef Enríquez (Deportivo Aláves) – 7 October 2005

• Miguel Baeza (CD Nacional) – 27 March 2000

• Aaron Martin (CD Mirandés) – 24 November 2006

• Aaron Escandell (Real Oviedo) – 27 September 1995

• Gabriel De Vuyst (CD Tenerife) – 6 July 2004

• Miguel Angel Brau (Coventry) – 27 December 2001

• Chupe (Malaga) – 24 August 2004

• Iván Garriel (Real Valladolid CF) – 3 April 2005

• Fer Pérez (Cádiz CF Mirandilla) – 28 April 2004

• Diego Arconada (Real Valladolid Promesas) – 16 October 2006

• Yoni Pérez (UD Las Palmas Atlético) – 1 January 2004

• Izan Coulibaly Márquez (Atlético Madrid C) – 30 July 2006

• Juan David Bonilla (Real Valladolid Promesas) – 18 January 2006

Notable former clients:

• Álvaro Aguado (RCD Espanyol / formerly Real Valladolid) – 1 May 1996 – central midfielder who moved from MRH Fútbol to another agency in 2022.

Coaches/Staff represented (if any):

• MRH maintains an “Entrenadores” (coaches) section on its official site and works with professional coaching staff, but detailed public rosters are limited; most public datasets focus on players.

Notable Deals

• 2017 – Manu Hernando – Real Madrid Castilla – contract renewal with Real Madrid until June 2021, publicly announced by MRH Fútbol.

• 2020 – Manu Hernando – Real Madrid Castilla → Racing Santander – loan move to Spanish Segunda División B side Racing Santander.

• 2019 – Fernando Calero – Real Valladolid → RCD Espanyol – centre-back’s €8m transfer to Espanyol on a five-year contract, a key milestone in his career and a reference deal for his representation team.

• 2024 – Joselu – Real Madrid → Al-Gharafa SC – permanent transfer to the Qatar Stars League with a contract reportedly running until 2026.

• 2024 – Abel Bretones – Real Oviedo → CA Osasuna – move from Segunda División to La Liga, signing with Osasuna until 2029.

• 2024 – Diego Arconada – Real Valladolid Promesas – contract renewal with Valladolid’s reserve side until 2027.

• 2025 – Gabriel De Vuyst – CD Tenerife – free transfer and first-team contract to 2026 for the Spanish-Belgian goalkeeper.

• 2025 – Iván Garriel – Real Valladolid CF – new contract running to 2027 and return from a spell at Celta Vigo B.

Services

MRH Football Agency positions itself as a full-service football consultancy built around a “Footballer 360º” support model. Key service areas include:

• Contract negotiation & transfers

  • Representation in contract negotiations with clubs in Spain and abroad.

  • Structuring of permanent transfers and loans, including cross-border moves.

• Career & performance advisory

  • Individual sporting assessment and tailored development plans for each player.

  • Ongoing feedback to optimise on-pitch performance and long-term career trajectory.

• Physical & medical support

  • Network of physiotherapists, rehab specialists, re-conditioning coaches, podiatrists and nutritionists available to clients when needed.

• Image rights, sponsorships & marketing

  • Design and execution of communication strategies.

  • Media training and support around press conferences, commercial events and social appearances.

• Academic & post-career support

  • Assistance with academic pathways, coaching courses and other formal qualifications for life beyond playing.

• Legal, tax & regulatory advisory

  • Access to an in-house legal and tax advisory team for contract reviews, labour, civil and fiscal matters affecting players and their families.

Partner Network

• Clubs & academies

  • Relationships with Spanish clubs across La Liga, Segunda División, Primera Federación and Segunda Federación, particularly Real Valladolid, Real Madrid’s academy and CD Tenerife.

• Sporting brands & analytics providers

  • Collaborations with major sportswear brands and data platforms, including leading kit manufacturers and scouting/analysis tools.

• Medical & performance partners

  • External physios, doctors, rehab specialists and nutrition professionals providing player-specific services.

• Legal & financial partners

  • Dedicated legal counsel and tax advisers supporting contract structuring and fiscal planning.

Track Record (last 3 seasons)

• Total transfers completed:

  • Numerous domestic and international moves each season involving La Liga, Segunda División, Primera Federación and Segunda Federación clubs, plus deals into Portugal, Greece and Qatar.

• Deals ≥ €10m:

  • No widely reported ≥ €10m outgoing transfers in the last three seasons; MRH operates primarily in the mid-market range and development pathways rather than mega-fees.

• Clients in top-5 leagues:

  • At least one current La Liga client (Abel Bretones at Osasuna) and several players with recent top-flight experience in Spain or other top leagues, alongside a larger group in second tiers.

• National team clients:

  • 1 full Spain international (Joselu) plus multiple youth internationals across Spain’s age-group teams.

• Renewal/extension deals:

  • Multiple contract renewals or extensions with Spanish clubs, including Real Madrid (Manu Hernando to 2021), Real Valladolid Promesas (Diego Arconada to 2027) and updated agreements for younger prospects.

Approach & Philosophy

MRH defines itself through values of responsibility, commitment, integrity and closeness, emphasising a personalised, day-to-day relationship with players and their families. The agency’s “Futbolista 360º” concept puts equal weight on sporting performance, physical preparation, legal protection, education and communication, with a multi-disciplinary team engaged around each player.

In scouting and recruitment, MRH focuses primarily on Spanish and Iberian prospects with high potential to reach elite levels, often spotting them in top academies and lower divisions before guiding them into professional squads. Negotiation-wise, the agency is known for building long-term relationships with clubs, using its experience in Spanish football structures to design career paths rather than pursuing short-term moves.

Fees & Transparency

MRH Football Agency does not publish a detailed commission grid, but its work appears aligned with standard FIFA and Spanish intermediary norms. Typically, player-side commissions are negotiated within regulated ranges on a case-by-case basis, with separate agreements used for commercial and image-rights work.

Compliance & Reputation

• Disciplinary actions / sanctions:

  • No public records of FIFA or national-federation disciplinary sanctions against MRH Football Agency, MRH Fútbol 2010 SL or its licensed intermediaries.

• Litigation / disputes:

  • MRH has appeared as a creditor in club-side debt disputes (for unpaid commissions) but not as the subject of regulatory sanctions.

• Media sentiment:

  • Overall sentiment is neutral to positive, with MRH portrayed as a long-standing representation firm for Real Madrid academy products and a recognised player agency in Spanish football-education materials.

Awards/recognition

• No major formal international awards are publicly recorded, but MRH is widely recognised within Spanish football as an experienced agency for academy products and professionals, and is cited as a reference employer in football-agent training programmes.