Faro Sports
Uruguay Talent Export
Uruguay €35mm
Key Facts
Also known as: Faro Sports Agencia de Representación
Founded: 2019
Headquarters: Uruguay (Montevideo-based team presence)
Players: 45 (26) — Total market value: €35mm
FIFA/FA registration: FIFA-licensed agency; director passed FIFA Agent exam (2023)
Languages: Spanish; Portuguese; English
Regions covered: South America (Uruguay, Brazil, Argentina); Europe (Spain, Italy)
Email: info@farosports.com.uy
Instagram: https://www.instagram.com/faro_sports/
X: https://x.com/faro_sports?lang=cs
About
Faro Sports is a FIFA-certified Uruguayan agency focused on identifying, developing, and exporting domestic talent to top divisions in South America and Europe. The firm works closely with leading Uruguayan clubs and transitions players to Brazil’s Série A and European leagues via structured pathway plans. Co-founded by former internationals Sebastián Taborda and Gonzalo Sorondo, the team blends elite playing experience with modern scouting.
Key People
CEO/Co-Founder: Gonzalo Sorondo — Executive Director; FIFA-licensed agent (ex-Inter, Defensor; 27 caps for Uruguay).
Managing Director / Head of Football: Sebastián Taborda — Co-founder (former Uruguay international).
Licensed agents / senior staff: Gonzalo Sorondo (FIFA-licensed); Sebastián Viera — Scout (ex-Villarreal, Junior Barranquilla).
Client Roster
Top players (current):
Matías Arezo (Peñarol)
Agustín Canobbio (Fluminense)
Thiago Borbas (Red Bull Bragantino)
Brian Ocampo (Cádiz CF)
Juan Cruz de los Santos (Nacional)
Gonzalo Nápoli (Liverpool FC Montevideo)
Nicolás Marichal (Dynamo Moscow)
Rising talents / U23:
Ariel Lima (Defensor Sporting)
Joaquín Lavega (Fluminense)
Lucas Morales (Olimpia Asunción)
Diogo Cabrera (La Luz)
Augusto Cambón (Defensor Sporting)
Notable former clients:
Not publicly listed.
Coaches/Staff represented (if any):
None publicly listed (club-facing scouting support via Sebastián Viera).
Notable Deals
2025 — Agustín Canobbio: Athletico Paranaense → Fluminense; permanent; contract to 2028.
2025 — Juan Cruz de los Santos: River Plate (URU) → Nacional; ~US$300k for 20% rights; to 2027.
2025 — Gonzalo Nápoli: Club León → Liverpool Montevideo; loan to Dec 2025.
2025 — Lucas Morales: Nacional → Olimpia Asunción; loan to Dec 2025.
2023 — Thiago Borbas: River Plate (URU) → Red Bull Bragantino; five-year deal (announced Nov 30, 2022; effective 2023).
2022 — Brian Ocampo: Nacional → Cádiz CF; permanent (~€1.9m); to 2026.
Services
Player representation and contract negotiation
International transfers & loans (CONMEBOL–UEFA routes)
Image rights & sponsorship brokering
PR/branding and media support
Legal/tax coordination through partner counsel
Relocation, wellbeing & injury management
Performance support: scouting, video and data insights
Post-career guidance
Partner Network
Regular club pathways and recent destinations: Peñarol, Nacional, Defensor Sporting, Liverpool Montevideo, Red Bull Bragantino, Fluminense, Cádiz CF, Defensa y Justicia.
Track Record (last 3 seasons)
Total transfers completed: 6+ publicly documented moves (2023–2025).
Deals ≥ €10m: 0 publicly confirmed.
Clients in top-5 leagues: 1–2 (LaLiga presence; Brazil/Europe exports).
National team clients: 3+ (e.g., Canobbio, Borbas, Arezo).
Renewal/extension deals: Not consistently disclosed.
Approach & Philosophy
Faro Sports builds careers “from Uruguay out,” prioritising early first-team minutes and step-up moves to Brazil or Europe when timing and role fit align. Negotiations emphasise long-term security and sell-on value, with intensive scouting and hands-on support delivered by ex-players who understand dressing-room dynamics.
Fees & Transparency
The agency doesn’t publish fee scales. Commissions and any dual-representation are handled under FIFA regulations and local association rules, with mandates per transfer.
Compliance & Reputation
Disciplinary actions / sanctions: None publicly recorded; agency verified on Transfermarkt (since Aug 12, 2022).
Litigation / disputes: None publicly reported.
Media sentiment: Positive-neutral, focusing on key exports and domestic development.
