Dony Management AG
Greek–Serbian Pipeline
. Switzerland
€26mm

Key Facts

Also known as: DONY MNG
Founded: 2012
Headquarters: Ruessenstrasse 5, 6340 Baar, Switzerland
Players: 24 (1st tier: 8) – Total market value: €26mm
FIFA/FA registration: FIFA-licensed agents (Predrag Djordjevic – Greek FA players’ agent no. 0073
Languages: Greek, Serbian, English
Regions covered: Greece, Serbia, Switzerland, Portugal, Turkey, Balkans & wider Europe
Email: info@donymng.com
Instagram: https://www.instagram.com/donymng/
X: https://x.com/donymanagement


About

Dony Management AG is a Swiss-registered sports agency run operationally from Greece, specialising in young Greek and Serbian footballers and their placement across European leagues. Founded by Olympiacos legends Predrag Djordjevic and Andreas Niniadis, the agency focuses on long-term career building, rather than one-off transfers, combining former-player insight with in-house legal, tax and business expertise.

The firm positions itself as a modern, data-driven agency with core values of tough-love, ambition, integrity and discipline, and has recently moved into higher-profile deals such as Fotis Ioannidis’ record move from Panathinaikos to Sporting CP.


Key People

  • CEO / Co-Founder: Predrag Djordjevic – Chief Executive Officer & Licensed FIFA Football Agent; former Serbia international and long-time Olympiacos captain. Licensed players’ agent since 2011 (Greek FA registration no. 0073).

  • Co-Founder & Chief Scout: Andreas Niniadis

  • Managing Director / Head of Football: Role not formally titled, but day-to-day football operations and key negotiations are led by CEO Predrag Djordjevic together with COO Alexandros Djordjevic.

  • Licensed agents:

    • Predrag Djordjevic – Licensed FIFA Football Agent (Greece, reg. 0073).

    • Alexandros Djordjevic – Chief Operations Officer & Licensed FIFA Football Agent, leading marketing, operations and business development.

  • Scouts:

    • Konstantinos Tsouloukidis

    • Darko Stojanovic (also a Legal Counsel in Serbia)


Client Roster

Format: full name, current club, date of birth.

Top players and talents (current)

  • Fotis Ioannidis (Sporting CP), 10 January 2000

  • Nikolaos Athanasiou (Rio Ave FC), 16 March 2001

  • Andreas Gianniotis (Kasimpasa), 18 December 1992

  • Achilleas Poungouras (Free agent, last club Sivasspor), 13 December 1995

  • Aleksandar Djordjevic (FK Sarajevo), 20 December 1999

  • Giannis Sardelis (Athens Kallithea FC), 3 November 2000

  • Georgios Papadopoulos (Atromitos Athens), 18 October 2002

  • Marios Siampanis (Volos NPS), 28 September 1999

  • Theodoros Tsioungaris (Fidelis Andria), 21 January 2007

  • Lysandros Thomakos (Panionios U19), 14 April 2007

  • Theofanis Triantis (APO Levadiakos U19), 20 May 2007

  • Luka Rankovic (Grafičar U19), 3 March 2007

  • Konstantinos Kontonikolaou (Aris Thessaloniki U19), 26 January 2006

  • Nikola Milojkovic (Šumadija Kragujevac), 20 April 2005

  • Athanasios Prodromitis (Athens Kallithea FC, on loan from Panathinaikos), 29 February 2004

  • Theodoros Kalogiros (PAOK B), 2 March 2004

  • Mateja Dukic (Mačva Šabac), 13 October 2001

  • Nikolaos Athanasiou (Rio Ave FC), 16 March 2001


Other senior clients

  • Athanasios Prodromitis (Athens Kallithea FC), 29 February 2004

  • Ognjen Lakicevic (Free agent), 9 May 2002

  • Miso Dubljanic (FK Rudar Prijedor), 20 December 1999

  • Giannis Rantos (Free agent), 11 January 2000

  • Marios Vichos (Levadiakos), 14 January 2000

  • Stefan Stojanovic (PAE Chania), 9 February 1997

  • Dušan Stevic (FK Bor), 25 July 1995

  • Nikolaos Karabelas (Retired), 20 December 1984


Notable former clients

DONY Management do not publicly maintain a former-clients list; most publicly documented players are currently still represented by the agency. No high-profile former clients with confirmed past representation could be reliably verified in public sources.


Coaches / staff represented

No managers or technical staff are currently listed as clients of DONY Management AG on major databases.


Notable Deals

  • 2025 – Fotis Ioannidis from Panathinaikos FC to Sporting CP – permanent transfer, reported fee €22m plus up to €3m in bonuses; long-term contract to 2030, with Dony acting as maintenance agent in partnership with SSG.

  • 2025 – Nikolaos Athanasiou from Atromitos to Rio Ave – transfer to Liga Portugal on a long-term deal through 2029.

  • 2025 – Athanasios Prodromitis from Panathinaikos to Athens Kallithea – season-long loan to Greek Super League 2, with parent-club contract running to 2026.

  • 2024 – Giannis Sardelis free transfer to Athens Kallithea FC after Panathinaikos B; two-year contract to 2026.

  • 2023 – Achilleas Poungouras from Panathinaikos to Sivasspor – free transfer to Turkish Süper Lig club on a two-year deal.

  • 2023 – Andreas Gianniotis to Kasimpasa – Greek international goalkeeper signing with Kasimpasa on a contract reportedly running to 2027.

  • 2022–2024 – Multiple in-league and Super League 2 moves in Greece and Serbia for clients such as Stefan Stojanovic, Mateja Dukic and Dušan Stevic, including free transfers and short-term contracts.


Services

  • Contract negotiation and re-negotiation

  • Domestic and international transfers and loans (with a strong Greece–Serbia–Turkey–Portugal focus)

  • Long-term career planning and pathway design from academy to senior football

  • In-house legal and tax structuring around contracts and image rights

  • Scouting and performance analysis, led by an experienced chief scout and regional network

  • Player marketing, branding and social media positioning

  • Post-career planning and financial guidance via partner advisors


Partner Network

  • Clubs: Panathinaikos, Sporting CP, Athens Kallithea FC, PAOK, Atromitos, Rio Ave, Sivasspor, FK Sarajevo, Mačva Šabac and several Super League 2 and Serbian First League clubs

  • Academies: Panathinaikos and PAOK academies plus other Greek youth structures regularly scouted by the agency

  • Legal & tax: Swiss corporate base in Baar and a local Swiss legal partner

  • Performance / medical: Club-based performance and medical teams in Greece, Serbia and Portugal, with additional specialist contacts where needed

  • Marketing & media: Active collaboration with football media and digital platforms via interviews, content pieces and transfer announcements


Track Record (last 3 seasons – indicative)

  • Total transfers completed: At least 10–15 documented player moves across Greece, Turkey, Portugal and Serbia since 2022

  • Deals ≥ €10m: 1 major deal (Fotis Ioannidis to Sporting CP, c. €22m plus bonuses)

  • Clients in top-5 leagues: 1–2 (notably Ioannidis in Portugal; several others in strong but non-“big-five” leagues such as Turkey)

  • National team clients: Multiple Greece youth and senior internationals, including Ioannidis, Poungouras and Sardelis

  • Renewal / extension deals: Several contract renewals at Panathinaikos and other clubs prior to onward moves (exact number not publicly disclosed)


Approach & Philosophy

DONY Management’s philosophy centres on “powering potential” in Greece and Serbia, targeting talented players who may be overlooked by larger multinational agencies. Scouting combines intensive live watching by Andreas Niniadis and trusted local coaches with video and data analysis to benchmark players against domestic and international peers.

Negotiations lean on Predrag Djordjevic’s experience as a former top-level player: prioritising stable environments, realistic step-by-step moves and performance-based upside. The agency emphasises clear communication with players and families, regular follow-up with clubs and a tough-love attitude around training standards, discipline and professionalism.


Fees & Transparency

DONY Management does not publish a fixed fee table. In line with European norms under FIFA’s updated agent regulations, commissions are generally understood to sit in the 3–10 % range of a player’s gross salary, adjusted for the size and complexity of the deal. In marquee transfers, commissions may appear in club financial statements as “maintenance” or “intermediation” fees rather than separate public figures.


Compliance & Reputation

  • Disciplinary actions / sanctions: No public disciplinary actions or regulatory sanctions against DONY Management AG or its key agents are on record.

  • Litigation / disputes: No significant litigation involving the agency appears in public databases or mainstream football media.

  • Media sentiment: Predominantly positive to neutral; coverage focuses on player stories, the Olympiacos background of the founders and high-profile transfers, with no major controversies linked to the agency.


Awards / Recognition

Dony Management has not yet reported major industry awards but has earned growing recognition within the Greek and Serbian football ecosystem through its role in the Ioannidis transfer to Sporting CP and sustained partnerships with clubs such as Panathinaikos, PAOK and Athens Kallithea.

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