Palace step up talks for Strand Larsen
Crystal Palace are close to an agreement to sign Wolves striker Jørgen Strand Larsen, with negotiations described as advanced and a £45m fee plus £5m in add-ons being discussed. Palace are pushing to get the deal over the line as the price moves toward the £50m package Wolves are seeking.
Leeds United have also been in the race, with bids reaching £40m, but they are not currently willing to go higher, leaving Palace in pole position.
Why Wolves are in a strong position
Strand Larsen is not a distressed-sale situation. Wolves made his move permanent after a standout Premier League season and then tied him down again on a long-term contract, which strengthens their leverage in any negotiation.
That contract strength is one reason Wolves can hold firm on valuation, especially given the striker’s output in 2024/25 when he scored 14 Premier League goals in his debut league campaign at Molineux.
Who is Jørgen Strand Larsen?
Strand Larsen is a Norway international centre-forward known for penalty-box movement, aerial presence, and strong link play as a focal point. He developed into one of Wolves’ most important attacking pieces, combining finishing with the kind of physical profile Premier League clubs value in a No. 9.
The agency angle: TPSportManagement represent the player
Strand Larsen is represented by TPSportManagement, a Norway-based player agency led by Tore Pedersen, focused on Scandinavian talent pathways into Europe’s top leagues.
This deal has an interesting structure: Wolves’ side of the negotiation is being advanced through a Jorge Mendes channel and his Gestifute agency, while the player’s primary representation remains with TPSportManagement, led by former Norway international Tore André Pedersen. In major Premier League moves, it’s common for clubs to involve additional intermediaries for structuring and club-to-club facilitation while the player keeps his main agency.
With Palace pushing and Leeds currently capped at £40m, the next steps are agreement on the final package, add-ons, and any sell-on mechanics. If Wolves accept the structure, attention turns to player-side terms and the practical timeline for medical and paperwork.